Blog Posts in “Branding”

Branding for Premier Tree Service

Bucket Truck Graphics

I worked with Ryan Horst from Premier Tree Service Inc to create a brand identity for his tree service business. This included initial brand analysis, developing a visual identity / logo, vehicle graphics for a pickup and a…

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New Branding for Kauffman’s Fruit Farm & Market

I recently teamed up with marketer and social media guru Jon Martin to create a new visual identity for Kauffman’s Fruit Farm & Market – an iconic Lancaster County business on Route 340 near Bird in Hand,…

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From Birth to Book Bag – DVD Packaging and Website

“From Birth to Book Bag” is an instructional DVD that I branded, designed the packaging, designed promotional postcards, and built a website that allows people to order it online. The single-page website is custom designed and…

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New branding for Stockin’s Apiaries

I’ve been working with Stockin’s Apiaries of Strasburg, PA, to develop a new visual identity and packaging design. Here is the new logo. Stockin’s Apiaries specialize in producing and selling raw honey. New packaging is on…

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New Logo for Jubilee Heritage Cheese

Jubilee Heritage Cheese branding

Jubilee Dairy, a family farm near Middletown, PA, was in need of a logo for the cheese they’ve been producing. I was happy to help. The folks at Jubilee Dairy wanted to use some imagery of…

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Logo for Footprints Performing Arts

Footprints Performing Arts is a new dance studio recently opened in Ephrata, PA. They contacted me to help develop a logo that conveys energy, fun, and a variety of dance styles that they teach — running the gamut from ballet and ballroom dancing, to hip hop and modern dance.

The Art of Logo Design

[youtube value=”http://www.youtube.com/watch?v=x3jTSB2ez-g”]

Here is a fantastic video about logo design. I couldn’t have said it better myself.

New logo design for LiveWell!Ministries

In the coming weeks I will be posting quite a bit of new work on my site. Here is one recent project – a logo/tagline as part of a visual identity for a women’s ministry called “LiveWell!Ministries”.

A new name and an updated brand

In my last post I wrote about SalesMedics and their updated visual identity / website that I had recently completed. As it turned out, in the several weeks since we had launched the new website, their business had been expanding beyond their original scope and focus. In the process of retooling and refocusing, they realized the original SalesMedics name no longer reflected their current emphasis for leadership development work. So what happens when the original brand no longer accurately reflects the current business?

New work for SalesMedics

SalesMedics logo

I recently completed work on an updated visual identity and website for SalesMedics, a leadership development consultancy firm that specializes in working with the healthcare and pharmaceutical industry. The identity was inspired by their tagline – “The heartbeat of leadership.”